Marketing management: An Asian Perspective P Kotler, KL Keller, SH Ang, CT Tan Pearson 1, 1055, 1996 | 8466* | 1996 |
Marketing management: an Asian perspective P Kotler, KL Keller, SH Ang Pearson, 2018 | 1557 | 2018 |
Spot the difference: consumer responses towards counterfeits S Hoon Ang, P Sim Cheng, EAC Lim, S Kuan Tambyah Journal of consumer Marketing 18 (3), 219-235, 2001 | 1075 | 2001 |
Principles of marketing: an Asian perspective P Kotler, G Armstrong, SH Ang, SM Leong, CT Tan, DK Tse Pearson Education Asia Limited, 2011 | 825 | 2011 |
Manajemen pemasaran perspektif asia P Kotler, SH Ang, SM Leong, CT Tan Fandy Tjiptono (Penerjemah). Andi, Yogyakarta 12, 2000 | 649 | 2000 |
The influence of metaphors and product type on brand personality perceptions and attitudes SH Ang, EAC Lim Journal of advertising 35 (2), 39-53, 2006 | 499 | 2006 |
The Asian apocalypse: crisis marketing for consumers and businesses SH Ang, SM Leong, P Kotler Long Range Planning 33 (1), 97-119, 2000 | 375 | 2000 |
Exploring the dimensions of ad creativity SH Ang, SYM Low Psychology & Marketing 17 (10), 835-854, 2000 | 354 | 2000 |
Hedonic vs. utilitarian consumption: A cross-cultural perspective based on cultural conditioning EAC Lim, SH Ang Journal of business research 61 (3), 225-232, 2008 | 333 | 2008 |
Animosity towards economic giants: what the little guys think S Hoon Ang, K Jung, A Keng Kau, S Meng Leong, C Pornpitakpan, ... Journal of consumer marketing 21 (3), 190-207, 2004 | 309 | 2004 |
The ad creativity cube: Conceptualization and initial validation SH Ang, YH Lee, SM Leong Journal of the Academy of Marketing Science 35, 220-232, 2007 | 277 | 2007 |
A typology of animosity and its cross-national validation K Jung, SH Ang, SM Leong, SJ Tan, C Pornpitakpan, AK Kau Journal of Cross-Cultural Psychology 33 (6), 525-539, 2002 | 276 | 2002 |
Understanding consumer animosity in an international crisis: Nature, antecedents, and consequences SM Leong, JA Cote, SH Ang, SJ Tan, K Jung, AK Kau, C Pornpitakpan Journal of International Business Studies 39, 996-1009, 2008 | 263 | 2008 |
Entrepreneurial spirit among east Asian Chinese SH Ang, DGP Hong Thunderbird International Business Review 42 (3), 285-309, 2000 | 208 | 2000 |
Out of the mouths of babes: Business ethics and youths in Asia SH Ang, SM Leong Journal of business ethics 28, 129-144, 2000 | 203 | 2000 |
Crisis marketing: a comparison across economic scenarios SH Ang International business review 10 (3), 263-284, 2001 | 184 | 2001 |
Principles of marketing: An global perspective P Kotler, G Armstrong, SH Ang, SM Leong, CT Tan, O YAU Prentice Hall, 2008 | 161 | 2008 |
Manajemen pemasaran sudut pandang Asia P Kotler, SH Ang, SM Leong, CT Tan Edisi Bahasa Indonesia. Edisi Ketiga Jilid 2, 2005 | 152 | 2005 |
The mediating influence of pleasure and arousal on layout and signage effects: Comparing more and less customized retail services SH Ang, SM Leong, J Lim Journal of retailing and consumer services 4 (1), 13-24, 1997 | 124 | 1997 |
Chinese consumers’ perception of alpha‐numeric brand names S Hoon Ang Journal of Consumer Marketing 14 (3), 220-233, 1997 | 107 | 1997 |